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The Reason The Real Wonka Chocolate Bars Were Discontinued
However, these real Wonka Bars stopped being sold in January 2010 because they weren’t selling very well. These include Willy Wonka & the Chocolate Factory (from 1971) and Charlie and the Chocolate Factory (from 2005). There’s even a play called Charlie and the Chocolate Factory the Musical (from 2013) where they appear. Each movie and play shows the Wonka Bar with different wrappers.
Alas, we’ll have to settle with Almond Joy’s milk chocolate coating … However, compared to other less similar candy bars on the market, this is still far from my favorite. Again, the chocolate quality here doesn’t taste great, and there still isn’t a lot of flavor balance.
The real Wonka Bar was a chocolate bar made to look like the ones from the book and movies. It was inspired by Willy Wonka & the Chocolate Factory and Charlie and the Chocolate Factory. On 9 August 2013, Nestle UK announced that the Wonka Bar was to return to the UK, after having not been sold since 2005. The new Wonka Bars are available in small individual bars and 100g big block bars.
It took several years for the company to nail down a recipe for the Wonka Bar and they finally released one in 1975, per The Huffington Post. The company struggled to solidify their chocolate recipe (literally, as the bars kept melting), and didn’t actually release the flagship Wonka Bar until 1975. For years, Wonka Bars were reintroduced and pulled from markets intermittently. In 1988, the Willy Wonka candy brand was sold to Nestlé, the company credited with inventing chocolate chips ( who still sells some of the best grocery store chocolate chips). They went on to have greater success under the Willy Wonka name, but even they could not withstand the strain of declining sales.
Akesson’s Organic Chocolate bars have won a multitude of awards and is regarded as one of the best craft chocolate bars on the market. Raaka is devoted to making uncommonly delicious chocolate that captures the brighter, bolder, and fruitier side of cacao. They make every bar from scratch with unroasted cacao beans, sourced from growers they trust and admire. The unique flavour of their unroasted chocolate is part place, part process. They craft their bars in celebration of each cacao origin’s unique character.
The best dark chocolate bar is the Beyond Good 70% Pure Dark. It’s complex but approachable and melts in your mouth beautifully. Milk chocolate lovers will swoon for the sweet and creamy Ritter Sport Alpine Milk Chocolate Candy Bars. These luscious chocolate bars are made with 100% cocoa butter and high quality non-GMO Fair Trade Certified coverture chocolate. Giant chocolatier Godiva leans into its nearly century-old Belgian roots to support an image of fancy chocolate.
Its truffle counterpart is softer, with silky dulce de leche taking center stage. For a more modest treat, La Maison du Chocolat offers a Snacks & Treats collection, with hearty candy bars, rustic barks, chocolate-covered nuts, and candied orange peels. If you’re looking to really make a grand gesture, the brand’s Parisian Hatboxes — curated gift baskets filled with carefully selected boxes — will make a memorable statement. Its dairy-free options extend beyond the designated vegan bonbon collection. The Carré Origin box features individually wrapped, delicately thin tiles of divine chocolate sourced from around the world.
Nestlé Japan also released a toy truck containing these bars. However, they have since been discontinued after the sale to Ferrero. The wrappers of the 1971 version are brown with an orange and pink border with a top hat over the “W” in Wonka, similar to the film’s logo, and the chocolate bars resemble Cadbury Dairy Milk chocolate bars.
Almost a decade after the last “Charlie and the Chocolate Factory” movie hit theaters, Nestlé brought the Wonka Bar back in 2013 with two flavors. Originally, demand for the Chocolate Candy Bars bars was high, with the brand raking in over £3 million a month in the U.K., but those sales quickly declined to just a third of that. It was not long before stores were selling the Wonka Bars at a discounted price, and Nestlé eventually discontinued the candy bars altogether. “Novelty is by its nature often short-term and Nestlé has reintroduced the Wonka brand a number of times,” the company said in a statement, per The Grocer.
What’s more, we can now get cool Wonka Candy to eat the treats mentioned in the book. The first step to making the bars was to find an inexpensive and widely available chocolate bar that was long and narrow, just as Wonka’s is in the movie. This also lent itself to fitting the long name of the chocolate bar on the wrappers I was making.
Wonka chocolate will be available in three flavours – Millionaire’s Shortbread, Crème brûlée and Chocolate Nice Cream. “Willy Wonka as a brand is synonymous with deliciously imaginative confectionery all over the world.” The company said Wonka chocolate will be one of its biggest launches since Randoms in 2009 and KitKat Chunky 10 years earlier. If I had access to a colour printer the design and making process would likely be very simple. However, I do not, so all of the elements of decoration on the wrapper had to be individually cut and then carefully applied. Though this made for a much longer making process, the results feel really substantial and tactile.